Most companies email list now collect e-mails (which is understandable). The problem is that you get the same 6 e-mails a day, containing promotion notices, sales, and early-bird specials whether you want them or not. Because these messages are not anticipated, it is the MAJOR factor that makes a person decide to 'opt-out'. In the future, these anticipated messages (also being relevant) will see much email list better open rates.
Also, a person only gets the information they agree to receive. Honest: This may sound trivial, but a very important example is pricing an item at 49.99$. "Who are you kidding?" "Call it email list like it is!" You'll never see two email list people at a party with the following exchange: "Nice shoes... how much did you pay?"
"I paid 49.99$" Your marketing message should be from one email list person to another. The good news is that it's all looking up from here! Taking a look at the past 100 years and the next 100 years, you can see that it's looking good. The world email list is a different place... People want to connect. That means: NO MORE bureaucracy NO MORE ridiculous policies NO MORE exploitation email list from greedy corporations Decisions based on ROI are the ways of old -